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Blue Pottery - Craft Outreach Poster

Craft Outreach Poster Design- Blue Pottery Kot- Jewar Village, Jaipur (IN)

The craft of Blue Pottery in Kot-Jewar village, Jaipur, is not just a craft; it is a way of life, deeply intertwined with the cultural fabric of the region. Passed down through generations, this tradition reflects the artistic prowess and creativity of the local artisans. However, despite its rich history and
cultural significance, Blue Pottery in Kot-Jewar is facing a critical challenge– a lack of new designs and product innovation. This stagnation not only hinders the growth of the craft but also poses a threat to its survival in the modern world. To address this challenge, this project aims to explore innovative solutions that can revitalize Blue Pottery, ensuring its sustainability and relevance in contemporary markets. By leveraging the rich cultural heritage and artistic legacy of Blue Pottery, this project seeks to breathe new life into the craft, creating opportunities for local artisans and preserving a cherished tradition for generations to come. Through a combination of research, collaboration, and creative thinking, this project aspires to pave the way for a vibrant future for Blue Pottery in Kot-Jewar village.

Methodology
* Literature Review: The first step involved conducting a thorough review of literature related to Blue Pottery, focusing on its history, production
process, design trends, and market dynamics. Books, research papers, and online resources were consulted to gather comprehensive information about the craft.

* Field Visit: A field visit to Kot-Jewar village in Jaipur was conducted to collect primary data. This involved interacting with local artisans (Ram Narayan ji), craftsmen, and other stakeholders involved in Blue Pottery. Through interviews, observations, and informal discussions, valuable insights into the craft, its challenges, and the community were obtained. 

* Data Collection: Primary data collected during the field visit included information about the origin of Blue Pottery in Kot-Jewar, the traditional techniques used, the raw materials sourced, and the current state of the craft. Additionally, data on stakeholder relationships, infrastructure, and identified problems, such as the lack of new designs and product intervention, were gathered.

* Data Analysis: The collected data was analyzed to identify key patterns, themes, and insights related to the craft of Blue Pottery in Kot-Jewar. This involved categorizing the data, identifying recurring issues, and drawing connections between different aspects of the craft and its ecosystem.

* Solution Formulation: Based on the analysis, potential solutions to the identified problem of lack of new designs and product intervention were formulated. These solutions were informed by both the primary data collected from the field visit and the secondary data obtained from the literature review.

* Proposal Development: A detailed proposal was developed, outlining the proposed solutions and strategies to revitalize Blue Pottery in Kot- Jewar. This proposal included recommendations for design innovation workshops, collaboration with designers, market research, skill development programs, promotion efforts, infrastructure improvements, and government support.

References
Blue Pottery of Jaipur. (2020). Retrieved from https://www.researchgate.net/publication/343731995_BLUE_POTTERY_OF_JAIPUR
Dav, S. (2020). Blue Pottery. Retrieved from https://issuu.com/shreyadav1998/docs/blue_pottery
Famina Jaipur special May 15, 2001, Page No. 20-21. 
DSource. (n.d.). 
Blue Pottery of Jaipur. Retrieved from http://www.dsource.in/resource/blue- pottery-jaipur
Blue Pottery - Craft Outreach Poster
Published:

Blue Pottery - Craft Outreach Poster

Published: